BUSINESS and FINANCE, POLITICS and GOVERNMENT

Kenya Expects A 20 Percent Increase in Guest Numbers

Kenya is expecting a twenty percent increase in the number of guests arriving to the country according to reports. Tourism cabinet secretary Najib Balala has indicated that the country is on a mission to improve the number of visitors coming to the country.

Kenya is looking forward to an increase in the number of the visitors coming to the east African nation. Reports indicate that the Kenyan government has held successful talks with European source markets in a bid to revive the tourism industry. Tourism cabinet secretary Najib Balala has indicated that the nation expects an increase of twenty percent in visitor numbers. The numbers are expected to increase in the months of July through December. In an interview at the international tourism, bourse trade fair in Berlin Mr. Balala indicated that Kenya expects more German tourists to visiting the country in the coming season.

Since January this year, government officials have been in negotiations with various agents in Italy, United Kingdom, France, Spain and other European nations in a bid to woo the visitor to come back to the country. Balala has indicated that the government has order a Sh 1.2 billion-charter incentive program, this includes a reduction of park entry from $90 to $60 and waiving visa fees for children below the age of sixteen among other aspects. Tour operators across Europe have responded positively to the move by the government to improve the situation in the country.

Balala said that the government has signed a contract with Italian charter airline Meridiana Fly to take tourists to Mombasa and the airline will receive the incentives that were launched in 2015. In the deal, the charter airlines will receive a thirty-dollar subsidy for every passenger alighting at Mombasa airport. The cabinet secretary indicated that other airlines in Italy would follow suit as per reports.

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